DemographicsNow has been developed by SRC, LLC to bring you the data you need to make sound business decisions. With DemographicsNow you can analyze the demographic and market potential of any geography in the U.S.
DemographicsNow Features
Create custom reports for any geography in seconds
Perform quick and accurate market analysis
Create fully interactive maps
Create radius based maps and reports
Create summary and comparison reports for any U.S. geography
Get full access to current year estimates and five year projections
Get complete access to 1980, 1990 and 2000 Census data as well as AGS current year estimates and 5 year projections
This site is powered by the powerful Allocate query engine which SRC developed. Unlike other systems, Allocate assigns block group demographics to geographic areas by capturing individual block centroids and their corresponding population or household counts. This results in highly accurate demographic reports and maps, and better decision making for you.
Exceptional Reporting Capabilities
Reports are available in summary, comparison, ranking and radius-based versions. Summary reports contain multiple user-defined variables for a single geography; comparison reports offer side-by-side comparisons of up to 16 geographies; and ranking reports rank multiple geographies by the performance of specific user-defined variables such as gender, income, employment, housing value or household composition. The radius option makes it possible to summarize the entire area of a given radius or to compare multiple radii, depending on the report.